10wi Privacy Policy
10wi is committed to handling your personal data with the same care and seriousness that we apply to every other aspect of the platform. This Privacy Policy explains what personal information we collect from you when you use 10wi, why we collect it, how we use and store it, who we share it with, and what rights you have over your own data. Please read this document carefully. It forms part of the overall agreement governing your use of 10wi alongside the Terms and Conditions.
Six Core Privacy Commitments by 10wi
All personal data held by 10wi — including your CNIC details, contact information, and payment records — is stored in encrypted form using industry-standard AES-256 encryption. Unauthorised access to our data stores is technically blocked and continuously monitored.
10wi does not sell, rent, or trade your personal data to any third party for marketing or commercial purposes. Data is shared only where legally required, operationally necessary for service delivery, or where you have given explicit consent for a specific use.
Data collected by 10wi is used only for the specific purposes disclosed in this Privacy Policy — account management, KYC compliance, payment processing, fraud prevention, responsible gaming, and platform improvement. We do not use your data for unrelated purposes.
You have the right to access, correct, and in certain circumstances request deletion of your personal data held by 10wi. You may also object to certain types of processing and withdraw consent for optional data uses at any time through your account settings or by contacting our support team.
10wi uses cookies and similar tracking technologies to maintain session security, remember your preferences, and analyse platform usage patterns. Strictly necessary cookies are always active. You can manage optional cookie categories from the cookie consent panel accessible at any time.
10wi's data handling practices are designed to comply with the data protection obligations imposed by our international gaming licence and applicable privacy frameworks. KYC data is processed in line with anti-money-laundering regulations applicable to licensed online gaming operators.
- Who We Are
- Data We Collect
- How We Collect Your Data
- Why We Use Your Data
- Legal Basis for Processing
- Data Sharing & Disclosure
- International Data Transfers
- Data Retention
- Cookies & Tracking
- Your Data Rights
- Children & Minors
- Marketing Communications
- Security Measures
- Policy Changes
- Contact & Complaints
Who We Are
10wi operates the online casino and sports betting platform accessible at 10wi.net and associated sub-domains. For the purposes of this Privacy Policy, 10wi acts as the data controller in respect of personal information collected from registered players and visitors to the platform. As data controller, 10wi determines the purposes for which and the means by which your personal data is processed.
10wi operates under an international gaming licence. Our data handling obligations are defined by the data protection requirements embedded within that licensing framework, as well as by our own internal privacy standards which are maintained to a level consistent with internationally recognised best practices in online gaming data governance.
Questions? If you have any question about this Privacy Policy or about how 10wi processes your personal data, you can contact our support team at any time via the live chat function available when logged in to your 10wi account. Support is available 24/7 in both English and Urdu.
Data We Collect
10wi collects personal data in two broad categories: data you provide directly, and data we collect automatically through your use of the platform.
2.1 Data You Provide Directly
- Identity Data: Your full legal name as it appears on your Pakistani CNIC, your CNIC number, and date of birth. This information is required to verify your identity and confirm that you meet the 21+ age requirement for platform access.
- Contact Data: Your registered mobile phone number and email address. These are used for account authentication, transaction confirmations, and support communications.
- Financial Data: Information about the payment methods you use to deposit and withdraw on 10wi, including your JazzCash or EasyPaisa registered mobile number, bank account details where bank transfer is used, and crypto wallet addresses where applicable. 10wi does not store full card numbers.
- KYC Documents: Photographs or scans of your CNIC (front and back) and any additional documents requested during the identity verification process, including selfie photographs submitted for liveness verification.
- Communications Data: The content of messages you send to 10wi's support team via live chat or email, including records of the issue raised and the resolution provided.
2.2 Data Collected Automatically
- Device & Technical Data: Your IP address, device type, operating system, browser type and version, screen resolution, and device identifiers. This data is used for fraud prevention and platform security.
- Usage Data: Information about how you navigate and interact with 10wi, including pages visited, games played, session duration, bet history, deposit and withdrawal records, and in-play betting activity.
- Location Data: Approximate geographic location derived from your IP address. 10wi does not collect precise GPS location data.
- Cookie Data: Data stored in cookies and similar technologies as described in Section 9 of this Privacy Policy.
How We Collect Your Data
10wi collects your personal data through the following channels:
- Registration: When you create a 10wi account, you provide your name, mobile number, email address, and create login credentials. This is the initial point of data collection and is necessary to establish your account.
- KYC Submission: When you submit documents through the 10wi account verification portal to complete identity verification and unlock withdrawal access.
- Deposits & Withdrawals: When you initiate a financial transaction on 10wi, payment method details and transaction metadata are collected by our payment processing systems and shared with us in aggregated form consistent with the applicable payment provider's data handling practices.
- Platform Use: Automatically, as you browse and interact with 10wi — including game play, betting activity, and account settings changes — through server logs, session tracking, and cookies.
- Support Interactions: When you contact 10wi's support team through any channel, including live chat, we collect and store the content of those communications.
- Third-Party Verification Services: Where 10wi uses third-party identity verification or fraud detection tools, those providers may return additional data points about you to 10wi that supplement the information you have provided directly.
Why We Use Your Data
The following table summarises the purposes for which 10wi uses personal data and the corresponding legal basis for each processing activity:
| Purpose | Data Used | Legal Basis |
|---|---|---|
| Account registration and management | Identity, contact data | Contractual necessity |
| Age and identity verification (KYC) | Identity, KYC documents | Legal obligation / contractual necessity |
| Processing deposits and withdrawals | Financial, identity data | Contractual necessity |
| Fraud prevention and security monitoring | Device, usage, financial data | Legitimate interest / legal obligation |
| Anti-money-laundering compliance | Identity, financial, transaction data | Legal obligation |
| Customer support | Communications, account data | Contractual necessity / legitimate interest |
| Responsible gaming monitoring | Usage, betting, financial data | Legal obligation / legitimate interest |
| Platform improvement and analytics | Usage, device data (aggregated) | Legitimate interest |
| Promotional communications (opted-in) | Contact, usage data | Consent |
| Legal and regulatory compliance | All categories as required | Legal obligation |
Legal Basis for Processing
10wi processes your personal data on the following legal grounds:
5.1 Contractual Necessity
The majority of data processing by 10wi is necessary to fulfil our contractual obligations to you as a registered player. This includes processing your registration information to create and maintain your account, verifying your identity to enable real-money transactions, and processing payment information to execute deposits and withdrawals. Without this processing, 10wi cannot provide you with its services.
5.2 Legal Obligation
Certain data processing activities are required by law, including the collection and retention of identity and financial records for anti-money-laundering compliance and the enforcement of age verification requirements under our gaming licence conditions. 10wi cannot waive these processing obligations regardless of player preference.
5.3 Legitimate Interest
10wi processes certain categories of data on the basis of its legitimate interests as a licensed gaming operator, including the use of device and behavioural data to detect fraud, the monitoring of betting and gaming patterns to identify problem gambling indicators, and the analysis of aggregated usage data to improve platform performance. Where 10wi relies on legitimate interest, we have assessed that this interest is not overridden by your fundamental rights and freedoms.
5.4 Consent
For optional processing activities — primarily direct marketing communications via SMS or email — 10wi relies on your explicit consent, which you may give or withdraw at any time through your account communication preferences or by contacting 10wi support.
Data Sharing & Disclosure
10wi does not sell or rent your personal data. We share your data only in the following limited circumstances:
- Payment Providers: Financial data is shared with JazzCash, EasyPaisa, HBL, UBL, Meezan Bank, and crypto payment processors solely to the extent necessary to execute the specific transaction you have initiated. Each provider operates under its own data protection obligations.
- Identity Verification Services: KYC documents and identity data may be passed to third-party identity verification providers who process this data on our behalf and under our instruction, for the sole purpose of verifying the authenticity of the documents and confirming your identity.
- Fraud Prevention Networks: Device identifiers and behavioural signals may be shared with fraud prevention services to detect and prevent fraudulent activity, account takeovers, and multi-accounting.
- Regulatory Authorities: 10wi will disclose personal data to licensing regulators, financial intelligence units, law enforcement agencies, and courts where required to do so by law, court order, or regulatory direction. 10wi will not notify you of such disclosures where doing so is prohibited by law or would prejudice an investigation.
- Business Transfers: In the event that 10wi undergoes a merger, acquisition, or sale of substantially all of its assets, player data may be transferred to the acquirer as part of that transaction. You will be notified of any such transfer that materially affects your privacy rights.
Important: 10wi will never share your personal data with third-party marketers, data brokers, or any party whose purpose is to use your information for advertising products or services unrelated to 10wi.
International Data Transfers
10wi's platform infrastructure and some of its third-party service providers may be located in countries outside Pakistan. Where personal data is transferred internationally, 10wi ensures that appropriate safeguards are in place to protect the transferred data to a standard consistent with applicable data protection requirements. These safeguards may include data processing agreements with contractual data protection clauses, transfers to providers operating under recognised privacy frameworks, or other mechanisms appropriate to the nature of the data and the jurisdiction involved.
Your data remains protected regardless of where it is processed. 10wi's contractual obligations to you regarding data privacy apply globally across all systems and service providers used to deliver the platform.
Data Retention
10wi retains personal data for as long as is necessary to fulfil the purposes for which it was collected, subject to the following specific retention periods:
- Active Account Data: Retained for the lifetime of your 10wi account and for a minimum of five years following account closure, in compliance with anti-money-laundering record-keeping requirements.
- KYC Documents: Retained for a minimum of five years from the date of submission or from the date of account closure, whichever is later, as required under our gaming licence conditions.
- Transaction Records: Full transaction history including deposits, withdrawals, and bet records is retained for a minimum of seven years from the date of each transaction for regulatory compliance purposes.
- Support Communications: Retained for three years from the date of the interaction, or longer where the communication relates to an unresolved dispute or regulatory matter.
- Marketing Consent Records: Records of your marketing consent or opt-out are retained for as long as necessary to demonstrate compliance with consent obligations, and for a minimum of two years following any withdrawal of consent.
Once the applicable retention period has expired and there is no legal basis for continued storage, 10wi will securely delete or anonymise the relevant personal data.
Cookies & Tracking Technologies
10wi uses cookies and similar technologies including local storage and session tokens. The following categories of cookies are used on the 10wi platform:
| Cookie Category | Purpose | Consent Required |
|---|---|---|
| Strictly Necessary | Maintain your login session, keep your account secure, prevent session hijacking, and remember your cookie preferences. These cookies cannot be disabled. | No — always active |
| Functional | Remember your display preferences, language settings, and previously viewed game categories to personalise your platform experience. | Yes — optional |
| Analytics | Collect aggregated data about how players navigate 10wi, which game categories are most visited, and where technical errors occur, to improve platform performance. | Yes — optional |
| Fraud Detection | Device fingerprinting and behavioural signals used to identify account takeover attempts, duplicate account creation, and unusual session patterns associated with fraudulent activity. | No — security-necessary |
You can manage your cookie preferences for optional categories at any time. The cookie settings panel is accessible from the footer of every page on 10wi when accessed from a browser. Clearing your browser cookies will reset your preferences and you will be prompted to make new choices on your next visit.
Your Data Rights
As a player on 10wi, you have the following rights in relation to your personal data. These rights may be subject to limitations where legal obligations require us to retain or continue processing certain data.
You may request a copy of all personal data held about you by 10wi. We will respond within 30 days of a valid request.
You may request correction of inaccurate or incomplete personal data. Name and CNIC corrections require supporting documentation.
You may request deletion of your data where it is no longer necessary for the purpose collected, subject to legal retention obligations.
You may ask 10wi to restrict processing of your data while a dispute about its accuracy or our legal basis for processing is resolved.
You may request your personal data in a machine-readable format for transfer to another service, where technically feasible.
You may object to processing based on legitimate interest, including profiling for marketing purposes. Objection to legally required processing is not available.
To exercise any of the above rights, please contact 10wi's support team via live chat from within your logged-in account, specifying the right you wish to exercise and providing enough detail for us to locate and action your request. 10wi will not charge a fee for reasonable data rights requests.
Identity Verification for Rights Requests: For your protection, 10wi will verify your identity before processing any data rights request. This is to ensure that personal data is not disclosed to or deleted by anyone other than the account holder.
Children & Minors
10wi's platform is strictly for individuals who are 21 years of age or older. 10wi does not knowingly collect personal data from anyone under the age of 21. If you are a parent or guardian and believe that your child has registered on 10wi or submitted personal data to the platform, please contact 10wi support immediately. Upon confirmation, 10wi will close the relevant account and take reasonable steps to delete the associated personal data, subject to any legal hold requirements.
10wi enforces the 21+ age restriction through mandatory CNIC verification. Accounts that fail age verification or where evidence of underage access is found are permanently closed without exception.
Marketing Communications
With your explicit consent, 10wi may send you promotional communications about new games, upcoming sports betting markets (including PSL season previews), bonus offers, and platform updates via SMS to your registered mobile number or email to your registered email address.
You may withdraw your consent to marketing communications at any time by updating your communication preferences in your 10wi account settings, or by contacting 10wi support and requesting removal from marketing lists. Withdrawal of marketing consent does not affect 10wi's right to send you transactional communications related to your account — such as deposit confirmations, withdrawal status updates, and security alerts — which are sent on the basis of contractual necessity and cannot be opted out of while your account is active.
No spam, ever. 10wi will not send you unsolicited bulk communications. Marketing messages sent by 10wi are targeted and relevant to your activity on the platform. We do not share your contact details with third-party advertisers.
Security Measures
10wi implements the following technical and organisational security measures to protect your personal data against unauthorised access, loss, destruction, or alteration:
- 256-bit SSL/TLS encryption for all data transmitted between your device and the 10wi platform.
- AES-256 encryption for personal data and KYC documents stored on 10wi's servers.
- Role-based access controls ensuring that only authorised 10wi personnel can access personal data, and only to the minimum extent required for their job function.
- Continuous intrusion detection monitoring and automated alerting for anomalous access patterns.
- Multi-factor authentication protection for 10wi administrative accounts.
- Regular security audits and penetration testing conducted by independent third-party security firms.
- Data backup systems with geographic redundancy to protect against data loss.
- Staff training on data protection obligations and secure data handling practices.
While 10wi employs industry-standard security measures, no internet-based platform can guarantee absolute security. You are responsible for maintaining the security of your own account credentials and should never share your password with any third party. If you suspect that your 10wi account has been compromised, change your password immediately and contact 10wi support.
Policy Changes
10wi reserves the right to update this Privacy Policy from time to time to reflect changes in our data handling practices, changes in applicable law, or changes to the 10wi platform. Where a material change is made that affects your rights or the way we use your personal data, we will notify you by email to your registered email address and by displaying a prominent notice upon login to the 10wi platform.
The effective date of the current version of this Privacy Policy is displayed at the top of this document. We recommend that you review this Privacy Policy periodically to stay informed about how 10wi protects your data. Continued use of 10wi following the effective date of an updated Privacy Policy constitutes acceptance of that updated policy.
Contact & Complaints
15.1 Contact Details
If you have any questions about this Privacy Policy, or if you wish to exercise any of your data rights, you may contact 10wi's support team via:
- Live Chat: Available 24/7 from within your logged-in 10wi account.
- Email: [email protected] — Please use the subject line "Privacy Enquiry" for fastest routing.
10wi aims to respond to all privacy-related enquiries within 48 hours, and to fulfil data rights requests within 30 days of receipt of a complete and verified request.
15.2 Complaints
If you are not satisfied with how 10wi has handled your personal data, you have the right to lodge a complaint. Please first raise your concern with 10wi's support team via the contact methods above so that we have an opportunity to resolve the issue directly. If your complaint is not resolved to your satisfaction through this process, you may escalate the matter to the data protection or privacy authority applicable under 10wi's licensing jurisdiction. Details of the relevant authority can be provided to you upon request.
Your privacy matters to us. 10wi treats every privacy concern seriously and will investigate and respond to all data protection complaints in good faith. We are committed to continuous improvement of our data handling practices.
Your Data is Safe — Ready to Play?
Now that you know how seriously 10wi takes your privacy, join the platform built for Pakistani players. Secure deposits via JazzCash and EasyPaisa, encrypted account protection, and 24/7 support in English and Urdu.